Case 03
AI Workflow Automation Across R&D and Marketing
Industrial materials manufacturer · 2 months
Where it stands
In adoption- Zeromanual copy-paste in the lab workflow
- 2business workflows automated
- 2 functionsR&D / quality control and marketing
The challenge
An industrial materials manufacturer had two very different manual bottlenecks. In the testing laboratory, machines produced large volumes of raw data but no verdict, forcing staff to move files into spreadsheet formulas to determine pass or fail. In marketing, producing consistently on-brand content with the CEO as final approver was slow and manual.
What we built
03 parts- 01
Automated lab pass/fail pipeline
Built a workflow that ingests raw machine files, applies the required test logic, and outputs a finished test report without manual movement into spreadsheet formulas.
- 02
Brand-content agent
Built an AI content workflow that turns a content brief into on-brand draft material and routes it through the existing CEO approval loop.
- 03
Automation inside existing tools
Both workflows were designed around the software each function already used, minimizing process change for the teams adopting them.
The results
- Manual copy-paste into spreadsheet formulas eliminated from the laboratory workflow.
- Two workflows delivered across two unrelated business functions.
- Both automations run within the teams' existing working environments.
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